Cleansing Balm: Everything You Need To Know

A cleansing balm is the holy grail of any skincare routine. This creamy, rich, dense formula can dissolve dirt, grime, and makeup in just under a minute. It’s a type of cleanser that relies on natural oils to lift oil-based makeup with zero effort (take a hike, cleansing wipes!).

If you want squeaky clean, hydrated skin, a cleansing balm will be your knight in shining armor. It doesn’t matter if your skin is oily, dry, sensitive, or dehydrated because a cleansing balm can be used by anyone (yay!). Let’s deep dive into everything you should know about this fantastic formula.

Cleansing Balm 101

Before you buy a cleansing balm, let’s take a look at why it deserves a place in your beauty arsenal.

Acts as a multitasker

It was the Koreans who touted the benefits of double cleansing. We are totally on board with this regimen! Double cleansing removes dirt more thoroughly, leaving skin clean, hydrated, and nourished.

In a nutshell, it involves the use of two cleansing products. First, a face wipe or oil cleanser is used on dry skin, followed by an oil or gel-based cleanser to remove any traces of makeup or dirt.

Need a simpler routine? Just replace both cleansers with a cleansing balm. Some completely forgo the use of face cleansers since some balms can be wiped off and don’t need to be washed away with water.

Nourishing properties

The best part about cleansing balms is that they contain ingredients that nourish the skin. For those who live in places with erratic weather conditions, a cleansing balm can be a welcome addition.

It doesn’t strip away your skin’s natural oils, leaving it parched, or cause it to break out when used correctly. Choosing the right ingredients in a cleansing balm online is important to make the most out of its healing, calming effects.

Works hard to eliminate dirt

For those who wear makeup often, a cleansing balm will be a godsend. It breaks down makeup, which is mostly made of oil-based ingredients, without irritating or dehydrating the skin. Your skin will feel supple, smooth, and super clean after using a cleansing balm makeup remover.

Why Is A Cleansing Balm Better Than Wipes?

If you’re using facial wipes, it would be a good idea to stop. Why? Most facial wipes tend to leave the skin feeling tight and dehydrated. This can cause the skin to overproduce sebum as a way to compensate for the lack of it. The result? Acne flare-ups and excessively oily skin. For dry skin, facial wipes can cause irritation and redness.

Facial wipes don’t glide smoothly on the skin like cleansing balms, making them too harsh to use often. All that tugging and repeated rubbing can agitate the skin, imbalance the moisture barrier, enlarge pores and loosen the skin.

Cleansing balms move across the skin like butter, breaking down dirt as you gently move your hands across your face. They also contain skin-loving ingredients that will always have your face.

Things To Look For In A Cleansing Balm

Cleansing balms should be approached in the same way you would any skincare product. Always take a look at the ingredients first to see if the cleansing balm makeup remover is suitable for your skin type. Take a look at these common ingredients that work hard to cleanse and care for skin from the outside:

  • Marula oil
  • Colloidal oatmeal
  • Baobab fruit (or other fruit extracts)
  • Oat kernel oil
  • Safflower seed oil
  • Vitamin E
  • Grapeseed oil
  • Sea buckthorn
  • Jojoba oil
  • Shea butter
  • Kokum butter
  • Macadamia oil
  • Almond oil

How To Use A Cleansing Balm

Perfect for stubborn makeup and dirt, cleansing balms will become a favorite that you reach for every day. It’s also a great choice for those who wish to remove sunscreen that doesn’t wash off easily with a regular cleanser. Here’s the correct way to use a cleansing balm:

Step 1

Wash your hands with soap and dry them thoroughly. Using clean hands, take an appropriate amount of cleansing balm and apply it directly to your face.

Step 2

Sweep the cleansing balm gently across your face in a circular motion. Use your fingers to target the eyes, corners of the nose, forehead, and cheeks. Cover the remaining areas, including your neck. 

Step 3

Take a soft, reusable cleansing pad or face towel and gently wipe away the cleansing balm. If the cleansing balm packaging mentions the use of a face cleanser, then follow up with one. 

Step 4

Squeeze half a dime size of face cleanser onto your palm and create a rich lather. Gently go over the same areas as before. Splash water several times on your face and neck until all traces of the cleanser are washed away.

A cleansing balm is a must-have product for new and seasoned skincare enthusiasts. When picking out a cleaning balm online, be sure to read the reviews and scan the ingredients before choosing one that’s right for you.


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